Scientific Coordination
Dr.
Sebastian E. Wenz
Tel: +49 221 47694-159
Sebastian E. Wenz
Tel: +49 221 47694-159
Administrative Coordination
Jacqueline Schüller
Tel: +49 0221 47694-160
Tel: +49 0221 47694-160
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Course 1: Introduction to Survey Design
About
Location:
Cologne
Cologne
Course duration
Mo: 10:00-17:00 CEST
Tu-Fr: 09:00-17:00 CEST
General Topics:
Course Level:
Format:
Software used:
None
Duration:
5 days
Language:
Fees:
Students: 500 €
Academics: 750 €
Commercial: 1500 €
Keywords:
Additional links
Lecturer(s): Prof. Dr. Bella Struminskaya, Prof. Dr. Peter Lugtig
Course description
Please note: This class is an ON-SITE class. On-site participation at KOMED MediaPark Cologne only!
This course gives an introductory overview of the design and implementation of surveys from the initial planning phase to the data preparation as a final step. Topics include survey mode assessment and selection, sampling frames and designs, nonresponse, questionnaire design, cognitive pretesting, assessing measurement errors and data editing. The course is taught from a Total Survey Error perspective weighing data quality at each step of the process against associated costs.
This class is mainly targeted at master and Ph.D. Students that plan on conducting their own surveys.
The course is taught on-side through lectures, group exercises as well as personal tutorial meetings that give participants the opportunity to discuss their own survey designs. Each day we will discuss a specific topic that each focuses on one or more aspects of survey design within the Total Survey Error framework.
First, the choice of the survey mode is discussed, and how different ways to sample respondents follow from that choice. On the second day, we focus on the issue of survey nonresponse - how to prevent, analyze, and correct for it. On the third and fourth day, the actual survey content is discussed - how to write survey questions, make sure that they measure what they are intended to measure, test them, and finally, how to assess whether survey data are of good quality. On the final day, we focus on data coding and maximizing quality. We conclude with an overview perspective of all survey errors and their interaction with survey costs.
The course will be applicable to surveys of individuals, households, and organizations in different survey modes: mail, face-to-face, web, and paper-and-pencil surveys.
Please note that this is an introductory course (see also course prerequisites and target group).
For additional details on the course and a day-to-day schedule, please download the full-length syllabus.
Target group
Participants will find the course useful if:
The course is tailored to those relatively new to the area of survey methodology and plan to conduct their own survey in the future. The course does not provide an introduction into data analysis of survey data. Rather, it is focused on the design of surveys.
Learning objectives
By the end of the course participants will:
Organizational Structure of the Course
The course days contain four hours of classroom instruction and two hours of tutored individual and group exercises, during which the instructors are available for support. The lectures will include a mix of frontal teaching, short exercises, and question-based discussions. The exercises will take place in the GESIS open study areas in the afternoon and are usually based on group work. There is no obligatory exercise planned for the last afternoon (12 August).
Prerequisites
Software and Hardware Requirements
Covid-19 related regulations for on-site classes
Although there are currently no legal requirements due to the Covid-19 pandemic for participation in our on-site training events, we suggest that you adhere to the recommendations given on the following site: https://www.integrationsbeauftragte.de/ib-de/staatsministerin/corona/what-do-you-currently-need-to-know-about-corona-englisch--1876282
Please note that regulations might change on short notice depending on the nationwide or local state of the pandemic. We therefore suggest that you only register for an on-site class, if you are fully vaccinated (according to EU law) by the time the class starts and are willing to wear a mask in the GESIS building and in class.
Participants from abroad should make sure that they understand and fulfill the requirements to enter Germany as summarized on this website.
Please find more general information on our Covid-19 info website and carefully read all emails we send to you. Thank you, stay safe and healthy!